Apple and Hermès collaboration is on sale now!

apple watch hermes hermès

I love my Apple watch and, as the editor of my own high-end fashion website, Compellier, I also love luxury products. That’s why I’m very excited by Apple’s partnership with French lifestyle brand Hermès.

For those who don’t know, Hermès specialise in leather accessories and they must be doing something right as they’ve been trading for close to 200 years.

Now though, they’ve partnered with Apple to bring a bit of extra style to the Apple Watch, with a range of straps and new watch faces available for the discerning buyer.

There’s a price to pay for combining Apple’s cutting edge tech with the quality of a venerable Parisian accessory house of course, with the double tour strap edition of the Apple Watch costing a cool £808 ($1,250 USD).

It’s a bold move but a totally understandable one on the tech giant’s part, as the new collaboration sees Hermès steering the Apple’s wearable tech away from being a gadget and closer to being a luxury watch and style item.

I certainly can’t say I wouldn’t have been tempted if I didn’t already own an Apple watch!

iOS 7: Taking the Leap

When Apple first rolled out the iPhone back in 2007, it’s fair to say it was a game-changer. Suddenly, big players such as Nokia and Samsung were worried; here was a mobile device that was single-handedly revolutionising the smartphone market.

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Six years later and Apple Inc. continue to wow the industry. Having experienced huge successes in the mobile device market, I don’t think I know a single person who doesn’t have either an iPhone or an iPad (or both).

Now that I’ve had iOS 7 for a week, I’ve decided to give my point of view. So here’s a run down of what’s hot and what’s not with the new operating system:

I have always enjoyed Apple’s ease-of-use. Their interface is generally very intuitive and controlling an Apple device is relatively easy to pick up. iOS 7 stays faithful to this and really does reimagine the whole look and feel of the device. I particularly like the way in which layers are used to give a sense of workflow, as well as the way blurring is used to assure you that other apps are working in the background (e.g. When using Siri).

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Apple has stripped away unnecessary buttons to ensure that the screen is uncluttered yet still delivers exactly what you want. There’s no need to retrain your brain (which appears to be a big concern amongst those I have spoken to); if you’re a regular Apple user, you’ll pick up iOS 7 in no time.

Another concern of sceptics is the barrage of news stories circulating that continues to try and peck away at Apple’s reputation with rumours of bugs and hacks. As with any global software launch, there’s bound to be hiccups. But in true Apple style, the brand was quick to resolve these issues. Although I never experienced any problems myself, I’ve updated my software in line with recommendations.

One bug that appears to have been widely reported involved a security flaw, which allowed a user to bypass the passcode screen and access contacts information.

‘Passcode bypass is a common security flaw in mobile operating systems, including Apple’s. The bug crops up regularly as Apple releases software updates, which are intended to move specific functionality to the other side of the “wall” (i.e., have it accessible while the phone is locked).’ – Mashable

Another put-off that has been cited by friends of mine yet to make the change, involves the visuals themselves. A few people have commented saying iOS 7 has the look of an Android device due to its bright colours and heavily geometric design. I find that this new imagery actually works in favour of the iPhone adding to the intuitive feel and ease-of-use: don’t let it put you off.

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Have you downloaded the new operating system? I’d love to hear your thoughts. Likewise, if you’re reluctant to update I’d be interested to know why. Please feel free to leave your comments below.

 

Blackberry CEO: Apple Lacking Innovation

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Whereas the iPhone continues to dominate the current mobile phone market, it is seemingly predictable that naturally, the competition will start to be more critical. As the iPhone 5  is currently an active contender within the market, it is a general consensus that it is only a matter of time before the newest model is in stores.

While the consumer market is still very much ‘pro-Apple’, it is apparent that Blackberry CEO Thorsten Heins is not. Whilst surrounded in a marketing frenzy for the new Blackberry z10 smartphone, recent comments in regards to Apple are less positive than previous statements made six years ago.

Six years ago, Heins regarded Apple’s design of the iPhone as a ‘design icon’, complimenting the userface and accessibly of the phones when they were first released (http://www.mashable.com).

Six years later, however, a none-too subtle comment suggests that Heins feels that Blackberry now have the edge in innovation as if there is a lack of progression, old ideas are replaced and the iPhone user interface ‘is now five years old’ (http://www.mashable.com).

Heins further went on to comment how Blackberry’s use of multitasking is the definite contender for taking over the market from the iPhone.

As an iPhone user (or more appropriately, addict), I feel that Apple still have plenty of tricks up their sleeve.

So are you part of the Blackberry or the Apple party?  Do you think that Apple have burnt themselves out and that Blackberry will be able to pick up from where they have left off? Or do you think that Apple will continue their current domination of worldwide markets? Let us know what you think.

Are We Safe Online?

Internet security

 

News was announced today that “Twitter, Pinterest and Tumblr have all warned their users that some of their data might be compromised after a security breach at Zendesk, a company which provides customer support services for all three companies”. (mashable.com)

Zendesk highlighted the compromise via bluntly titled blog post ‘We’ve Been Hacked”.

All three platforms rallied round to contact their users and inform them of the nature of the breach. “For the last 2.5 years, we’ve used a popular service called Zendesk to store, organize, and answer emails to Tumblr Support” explained Tumblr, “…We are sending this notification to all email addresses that we believe may have been affected by this breach.”

It got me thinking as to the vulnerability of online data. Just yesterday, the official Donald Trump Twitter account was hacked, and on Tuesday Apple revealed some of its computers were attacked by the same hackers who had previously targeted Facebook.

If these iconic, powerful and trusted brands are proving susceptible to hackers, surely measures should be put in place to safeguard the user more proficiently? As consumers we entrust these websites with valuable information. How long will it be before these masterminds have accessed the masses of online bank accounts and payment platforms? Surely the world’s greatest heist is just a matter of time away.

Have you ever been the victim of an online hacker? Join the conversation on the DDCA Facebook page; we’d love to hear from you.