When surfing the Internet, it is commonplace to come across questionable identities, websites and brands. Pinterest have recently put steps in place to enable individuals to affirm legitimate ownership of a particular website/ link so as to avoid misleading claims.
The new verification tool is a simple method of allowing other users to clearly see that you do, indeed, own your website – perfect to coincide with the launch of their business accounts where many big name brands will no doubt utilise the platform.
Many other social media sites have already incorporated verification tools too but some of the big-hitters, such as Facebook and Twitter are still lacking in this area.
When it comes to social media, are there expectations that we consumers have regarding identity and privacy? Does online security simply boil down to common sense? We’d love to hear your views.